The
Banker magazine, a publication of the Financial Times of London, has named
Zenith Bank as the “Bank of the Year Nigeria 2013” at a ceremony held at the
Intercontinental Park Lane Hotel, London. The award ceremony, which was
attended by leading personalities and institutions in business and finance from
around the world, celebrated the achievements of the world’s leading financial
institutions.
Nominees
for the award were judged by their ability to deliver shareholder returns and
gain strategic advantage in terms of market visibility and positioning. The
award also indicates the level of trust and confidence on the brand and is a
testament to the strong management, sound business model and prudent risk
approach of Zenith Bank Plc.
According
to The Banker, Zenith Bank was selected based on the overall performance of the
institution and the opinion of leading financial analysts from the world’s financial
markets.
Receiving
the award on behalf of the bank, the group managing director, Mr Godwin
Emefiele, dedicated the award to his bank’s customers while commending
management and staff for working excellently to build Zenith into a respectable
global brand. He said, “The bank’s competitive advantage as a financial
powerhouse for value creation in Nigeria and the several achievements and
successes of the brand are a result of a strategic combination of people
talent, proprietary knowledge, strong brand equity, leadership, integrity, and
relationship management.”
Earlier
in the year, Zenith Bank was again named Nigeria’s largest financial
institution by The Banker. In its 2013 rating of the world’s Top 1000 banks,
the magazine listed the bank as Africa’s sixth largest by Tier 1 capital,
having grown its Tier I capital to $2.969 billion within 12 months.
Zenith
Bank has continually evolved through innovation, dynamism, insight and
leadership and has ultimately become a brand adored globally for its tremendous
success in the deployment of cutting-edge technology, niche marketing,
competitive advantage, provisioning and unwavering commitment to providing
best-in-class service to its customers.
An
eloquent attestation of Zenith Bank’s best-in-class customer-centric service
delivery was made by KPMG in its 2013 Banking Industry Customer Satisfaction
Survey (BICSS). Zenith Bank Nigeria was ranked the best Customer-Focused bank
in both the retail and corporate banking categories on the basis of a Customer
Satisfaction Index (CSI) which took into account key factors like convenience,
product/service offering, transaction methods and systems, pricing and customer
care.
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