If you are reading this and you have
not registered your phone line(s), it may just be almost late. In fact, you
need not wonder why you may neither receive nor complete any calls from today.
This is because the Nigerian
Communications Commission, NCC, says the collation, harmonisation and
authentication of the subscriber’s identification modules, SIMs card
registration it embarked upon in conjunction with all the telecom operators in
Nigeria, since 2011, ends today, and those whose numbers were not captured will
be disconnected.
For the past two years, the industry
regulator (NCC) has embarked on a massive campaign, sensitizing telephone
subscribers on the need to register their phones to enable a proper record of
subscribers in the country, effective monitoring of telecommunications
activities and cut down on phone-related crimes.
The regulator also made it clear that
after a six-month period which expires on September 2011, those who did
not register their lines stood the risk of losing them by deactivation.
However, following the panic, tension
and anxiety as the exercise came to an end, the Commission allowed a grace
period by asking people who had not registered to go to their operators to do
so while it was collating, harmonising and authenticating the data already
gathered.
The harmonisation and authentication
exercise have taken over one year and the NCC, a few months back, declared that
on June 30, 2013, all unregistered lines would be deactivated.
Tension in the industry is at its
height. This also reflects the growing nature of Nigerian telecom industry and
the intrigues which heralded the exercise, March 2011 when it was flagged off.
As at Thursday, about 27 million SIMs
out of the 164 million connected lines and 119 million active were said to be
still unregistered. MTN Nigeria, according to figures from the NCC has 52
million subscribers; Globacom, 24.3 million; Airtel, 24.1 million; and Etisalat,
15.1 million.
How it all beganIn the wake of
unending security challenges facing the country, it became expedient that
measures needed to be taken. In 2009, the then Executive Vice Chairman of NCC,
Engr Ernest Ndukwe, opted for SIM registration as one of the measures.
SIM registration is a standard
practice in almost all economies of the world for its ability to check phone
crimes and, in Nigeria, such crimes, including death threats via text messages
and kidnappings, were becoming common.
A meeting between the regulator,
operators and other stakeholders were held where government mandated the
operators to start registering subscribers.
However, it was learnt that the
operators expressed inability to do a good job in less than three years,
prompting the agreement that they should register new entrants while the
regulator finds way of registering existing subscribers. The operators later
went on registration of both the new and old subscribers. The action infuriated
the regulator.
Then the regulator under the current
EVC, Dr Eugene Juwah, presented a budget of N6.1 billion for the
exercise. The budget caused some stir at the National Assembly and the
telecom sector and created different camps that engaged in claims of whether
the bill was justified or not. Eventually, on February 14, 2011, the exercise
began.
Campaign
Subscribers initially were reluctant to adapt to the new directive and it became clear that something needed to lure them into the exercise. The operators introduced different packages.
Subscribers initially were reluctant to adapt to the new directive and it became clear that something needed to lure them into the exercise. The operators introduced different packages.
Globacom for instance offered reward
packages including a guaranteed 30 minutes free airtime (10) minutes per month
for 3 months, all expense-paid trip to Manchester or Dubai to 60 registered
customers (20 per month for 3 months) and N20,000 airtime to 300 lucky
winners(100 per month for 3 months). Meanwhile the company has made over 17
millionaires in the N1m category of the promo.
Etisalat Nigeria introduced 9ja Free
Credit Promo, designed to reward new and existing subscribers who register or
have registered their SIM cards. The promo gives a 30 per cent bonus credit to
call any network. With consistent text messages ardio jingles and TV
commercials, Airtel lured subscribers to register their SIM cards and win a
gift. Other operators like Visafone opted for the direct marketing strategy
including road shows. MTN Nigeria embarked on the billionaire promo tagged the
BIG Reward programme.
Improved turn-out
Confirming improved turnout of customers at the SIM registration centres since the launch of the Big Reward, MTN General Manager, Consumer Marketing, Kola Oyeyemi, said,. “That is the overriding objective of the BIG Reward programme; getting subscribers to register so that we can have a credible database of telephone users for our country. When we have such a database, government can better plan the economy and the people will be the better for it.”
Confirming improved turnout of customers at the SIM registration centres since the launch of the Big Reward, MTN General Manager, Consumer Marketing, Kola Oyeyemi, said,. “That is the overriding objective of the BIG Reward programme; getting subscribers to register so that we can have a credible database of telephone users for our country. When we have such a database, government can better plan the economy and the people will be the better for it.”
Subscribers ask for extension Meanwhile,
the National Association of Telecommunications Subscribers of Nigeria (NATCOMS)
has reportedly appealed to the NCC to extend the deadline by another three
months to give every subscriber a fair consideration. The body said several
factors have all conspired to prevent many subscribers from complying
adequately to the deadline.
In a letter to NCC, entitled, “Appeal
to NCC for 3-Month One-Way Final Warning on SIM Registration”, NATCOMS alleged
that several agents carrying out the SIM registration process employed some
sharp practices that discouraged subscribers from registering.
According to part of the letter,: “In
the last two to three weeks, reports, issues and concerns reaching us are as
follows:
1. During the SIM registration exercise, some umbrella SIM registration agents were not collecting the full details needed because of the rush by the agents to register as many subscribers so as get paid big.
1. During the SIM registration exercise, some umbrella SIM registration agents were not collecting the full details needed because of the rush by the agents to register as many subscribers so as get paid big.
2. Some umbrella SIM registration
agents, during the active registration period and even now are asking
subscribers to pay N100; a situation that discouraged subscribers.
3. Some umbrella SIM registration
agents, even when they are agents of a particular network operator, collect
other operators SIM cards for registration in order to shore up the number of
SIM cards they register daily.”
4. Some umbrella SIM registration
agents copy their daily registered subscribers and give to their colleagues in
business as some form of ‘help’
In view of the submissions above, a
lot of subscribers will be locked out due to no fault of theirs as they think
they have registered their SIM cards.
Against the backdrop of the above and
in order to ensure that every subscriber is given fair consideration, we are
appealing to the Nigerian Communications Commission (NCC) to give subscribers a
3-Month One-Way final warning extension on SIM cards registration. (i.e.
subscribers to be able to receive calls).
But Director, Public Affairs, NCC, Mr
Tony Ojobo, at the weekend, stated that “there will be no extension after this
deadline”. He added: “SIM registration has been on for two years now and, on
June 30, all unregistered SIMs will be disconnected”.
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